ALS Ice Bucket Challenge accepted by Redhead Equipment

Like so many friends, family and even celebrities, the staff at Redhead Equipment were swept up by the internet sensation, the ALS Ice Bucket Challenge. Many of our staff received nominations over the summer and became ‘willing’ targets.   Our company involvement grew once the Redhead Equipment branches began to challenge one another. Staff videotaped their challenges, including our Swift Current branch who included a CASE IH combine in the challenge!  Watch the video.

Thanks to the generous donations of our staff and to Redhead Equipment for matching the donations.  This campaign was a tremendous success for ALS Canada, bringing awareness and much needed funds for research for this neuromuscular disease. For more information on ALS Canada or to donate, please visit ALS Canada.

Redhead Equipment is committed to supporting the Saskatchewan community and our involvement in this campaign demonstrates our staff commitment as well.

Thank you to everyone who participated and to those who donated!